we question.
we disrupt.
we deliver.
Willem & Too is born out of a genuine people leader’s conviction to define concepts at the business that speak of collaboration, collective success, and a ‘never quit’ attitude.
Willem van der Zee embodies innovative and personalized hospitality. He has helped numerous leading global hospitality, lifestyle, and travel companies streamline and optimize their vital business aspects like Operations Management, Asset Management, and People Management.
A pragmatic decision-maker, he puts passion and perseverance into the process to accomplish the set goals. He is a disruptive leader - driven by results, driven towards objectives, and driven with unflinching focus.
A true Dutchman, he appreciates straightforward intentions, happy people, candid conversations, and punctuality. A doting father, a loving husband, and a cheerful and fun friend that he is, his love for good food and wine is immense. A hotelier at the very core, Willem never misses an occasion to host or be hosted.
Effective leaders develop the capacity to “fly” their thinking at all three altitudes, not getting trapped at any one of them. They cultivate the seamless ability to mix forward-vision thinking, tactical execution and self-awareness – across the three altitudes of leadership.
50,000 feet, 50 feet and 5 feet: Understand Three Altitudes of Leadership
Leadership for a renewed world! With fact-based ideas and experience-backed solutions for hospitality, lifestyle, and travel sector – we style, scale and sustain high-performing operations.
we run every year, and at possible every occasion, to try and help make our world a better place for our children.
We politely refuse gifts, but gladly accept all contributions for our support to -
A group of incredibly talented, super fun and highly accomplished
people, who rise to the occasion when it matters the most.
Together, we achieve more…
Brand identity, brand management and brand campaigns
Communication & Public Relations
Executive Branding & Personal Profiling
Crisis Communication & Guidelines
Financial management
Graphic Design
High-end culinary food & beverage
concepts and services
Interior Design & Architecture
Loyalty Programs
Mystery shopping
Partner Marketing
Partnership & Supplier (3rd party) evaluations
Procurement strategy and framework
Project management of real estate
Revenue Management (commercial audits)
Safety & Security audits and compliance